Building a startup is exciting and a lot of work. Recognizing your strengths and weaknesses is important. You must weigh the cost of bringing others to do some of the work. Most startups can't afford a large or even a small design firm and thousands of dollars to create a logo.
Crowdsourcing has emerged as an inexpensive and quick way to design a logo, website, blog template, etc. You post your project to a site like 99 Designs or crowdSPRING and designers "compete" to win the project. Here is my experience.
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